Mobility Management for Companies

CIVITAS thematic course


Description

Sustainable mobility as a serious business.

Content
  • Course introduction
  • Block 1: Introduction to mobility management for companies
  • Introduction Block 1
  • What is mobility management for companies?
  • Why target companies?
  • Good examples
  • Test Block 1
  • Block 2: Target setting
  • Introduction Block 2
  • Motivations of companies
  • Targets
  • Work plan and budget
  • Test Block 2
  • Block 3: The planning cycle
  • Introduction Block 3
  • Analysis
  • Action plan
  • Action plan - examples of measures (1)
  • Action plan - examples of measures (2)
  • Implement and evaluate
  • Test Block 3
  • Block 4: Involve stakeholders - mobilise support
  • Introduction Block 4
  • Supply versus demand
  • The company
  • The supply side
  • The demand side
  • Test Block 4
  • Block 5: Communication and promotion
  • Introduction Block 5
  • Branding and campaigning
  • Good examples - Mater Misericordiae
  • Good examples - gamification
  • Test Block 5
  • BLOCK 6: What can cities do to promote MM for companies?
  • Introduction Block 6
  • Parking policy
  • Other city initiatives
  • Good examples: Bologna
  • Good examples: Stuttgart
  • Good examples: Brussels Capital Region
  • Test Block 6
  • Block 7: Final test
  • Introduction Block 7
  • Final test
  • The End
Completion rules
  • You must complete the test "Final test"
  • Leads to a certification with a duration: Forever